Henkel Brands Pop Up

Henkel created an immersive pop-up to showcase some of their hero brands including Schwarzkopf, got2b, Natural & Nourishing and LIVE. Taking over Electric Space they utilised the versatile rooms to bring to life each brand and their identities The event consisted of; a giant yellow balloon installation celebrating the playfulness of got2b – offering tinsel braiding and gem styling. A stunning natural floral installation with a live artist creating sketches of guests to represent Natural & Nourishing. A Schwarzkopf, salon with a hair pick n mix and styling from our very own Carolyn Newman. As well as a colourful installation in the Electric Studio to bring to life the vibrant colours of LIVE.